Key Takeaways
- Clients remember how you treated them long after the closing.
- Fair dealing leads to referrals, the strongest source of new business.
- Integrity matters most when a deal gets difficult.
Mendy's Original Take
From the Mendy Realty archive, first published by Mendy Lipsker.
According to Wikipedia, the Yiddish word “Mensch” describes a person of integrity and honor. A mensch is someone you like and admire. They are a person of character and dignity with a good sense of right and wrong. To be called a mensch is to receive the highest compliment.
Then there is the “unmensch.” We all know this person. We pick up the phone and they say, “Hi. How ya doin’?” and we think to ourselves, “What does he (or she) want now?” These are the people who never call unless they want or need something from us. It is all about give and take: We give, and they take.
2026 Brooklyn Market Snapshot
Brooklyn prices kept rising in 2026 while fewer homes came to market, giving well-prepared buyers and sellers a clear picture of where value sits.
Median sale price by neighborhood, Q3 2026
Neighborhood medians are for Q3 2026.
How To Do Business Like A Mensch
Tell the truth
Give honest advice even when it costs you a deal.
Treat everyone fairly
Buyers, sellers, tenants, and other brokers.
Follow through
Do what you said you would do.
Common Questions
What does mensch mean?
A mensch is a person of integrity, honor, and kindness.
How does integrity help a real estate business?
It builds trust and referrals, which lead to steady repeat business.
Related Reading
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718.751.0738Market figures compiled from public records and published market data. Information is believed reliable but not guaranteed and should be independently verified.
